In life we all have a human need for belonging, to have a connection to a group. To our ‘tribe’. It is an innate human need to be part of a tribe for happiness, meaning, and security. Sport gives us that connection to others, which satisfies our human need for belonging, breeding passion and loyalty for a shared purpose.
With Wasps being in the heart of the country, in an Arena possessing a global reach, attracting some of the greatest acts and sporting events from around the world, coupled with them competing in some of the most competitive and compelling sporting leagues in europe. The club uses the power and popularity of the sports they compete in to inspire fans, communities and young athletes, bringing people together from all backgrounds.